As COVID-19 exploded onto the national stage in the United States, our team set out to speak to healthcare workers and community members and put ourselves into their shoes. We applied a design tool called empathy mapping that can lead to valuable insights and help to align teams to tackle issues. 

This white paper will teach you how we conduct our empathy mapping process and walk you through the resulting insights:

• How you can use empathy mapping to understand your customers, team members and other stakeholders
• Guides and templates to begin your own empathy mapping process
• Detailed examples and insights from our empathy mapping process with healthcare workers and community members

Complete the form below to download the complete white paper: